Sectors involved in:

We are Proud 'DABBLERS IN DIVERSITY'.

We actively seek different types of work in different verticals. We also consult with subject matter experts and do a lot of desk research before each project in the B2B segment.

We are also 'Methodology Agnostic'. We craft the methodology to suit each type of study often using Mixed methods and frontier disciplines.

We work in the sectors of :

  • Automotive ( Premium Cars, Mid segment cars, Lubricants, Brake linings ..)
  • Financial Services ( Retail banking, Credit cards, Insurance, HNI's )
  • Retail ( Strategy development, Stocking, SKU analysis Shop Audits, Service Quality Measurement, Service scape studies..)
  • Aviation Structural materials ( specialist interviews )
  • Technology and Innovation trending ( spotting trends, innovation spots )
  • Lifestyle products ( shoes, Apparel, hi end accessories, watches..)
  • Luxury and Hospitality
  • FMCG ( soaps, shampoos, personal care, lotions, anti ageing products )
  • Health care
  • Customer satisfaction studies
  • Telecom
  • Pharmaceuticals
  • NGO's
  • Pricing studies ( B2B, B2C..C2C, FMCG..)
  • Packaging research
  • Social Research : AIDs

Branding : All sectors

  • Brand Architecture studies
  • Brand Key /Map development
  • Trend spotting and analysis
  • Sensitivity panels
  • Expert Delphi technique interviewing ( Urban planners, architects, designers)
  • Employer satisfaction
  • Sensitive Employee feedback and presentation to top management on strategy